diff --git a/pom.xml b/pom.xml
index 4934186..73739a9 100644
--- a/pom.xml
+++ b/pom.xml
@@ -21,6 +21,7 @@
         <module>of</module>
         <module>apps</module>
         <module>features</module>
+        <module>tools/package/branding</module>
     </modules>
 
     <url>http://onlab.us/</url>
diff --git a/tools/build/conf/src/main/resources/onos/suppressions.xml b/tools/build/conf/src/main/resources/onos/suppressions.xml
index ed406da..768b43c 100644
--- a/tools/build/conf/src/main/resources/onos/suppressions.xml
+++ b/tools/build/conf/src/main/resources/onos/suppressions.xml
@@ -18,6 +18,7 @@
     <!-- BigSwitch packet code is designed to use parameter names that override
          local member names -->
     <suppress files="net.onrc.onos.core.packet.*" checks="HiddenField"/>
+    <suppress files="org.apache.karaf.branding.*" checks="[a-zA-Z0-9]*"/>
 
     <suppress files=".*" checks="FinalParametersCheck"/>
     <suppress files=".*" checks="MagicNumbersCheck"/>
diff --git a/tools/package/branding/pom.xml b/tools/package/branding/pom.xml
new file mode 100644
index 0000000..5b0b583
--- /dev/null
+++ b/tools/package/branding/pom.xml
@@ -0,0 +1,38 @@
+<?xml version="1.0" encoding="UTF-8"?>
+<project xmlns="http://maven.apache.org/POM/4.0.0" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://maven.apache.org/POM/4.0.0 http://maven.apache.org/xsd/maven-4.0.0.xsd">
+
+    <modelVersion>4.0.0</modelVersion>
+
+    <parent>
+        <groupId>org.onlab.onos</groupId>
+        <artifactId>onos</artifactId>
+        <version>1.0.0-SNAPSHOT</version>
+        <relativePath>../../../pom.xml</relativePath>
+    </parent>
+
+    <artifactId>onos-branding</artifactId>
+    <packaging>bundle</packaging>
+
+    <build>
+        <plugins>
+            <plugin>
+                <groupId>org.apache.felix</groupId>
+                <artifactId>maven-bundle-plugin</artifactId>
+                <extensions>true</extensions>
+                <configuration>
+                    <instructions>
+                        <Bundle-SymbolicName>manual</Bundle-SymbolicName>
+                        <Import-Package>*</Import-Package>
+                        <Private-Package>!*</Private-Package>
+                        <Export-Package>
+                            org.apache.karaf.branding
+                        </Export-Package>
+                        <Spring-Context>*;public-context:=false</Spring-Context>
+                    </instructions>
+                </configuration>
+            </plugin>
+        </plugins>
+    </build>
+
+</project>
+
diff --git a/tools/package/branding/src/main/resources/org/apache/karaf/branding/branding.properties b/tools/package/branding/src/main/resources/org/apache/karaf/branding/branding.properties
new file mode 100644
index 0000000..4b219ef
--- /dev/null
+++ b/tools/package/branding/src/main/resources/org/apache/karaf/branding/branding.properties
@@ -0,0 +1,11 @@
+welcome = Welcome to Open Networking Operating System (ONOS)!\r\n\
+\u001B[1;31m     ____  _  ______  ____   \u001B[0m\r\n\
+\u001B[1;31m    / __ \\/ |/ / __ \\/ __/    \u001B[0m\r\n\
+\u001B[1;31m   / /_/ /    / /_/ /\\ \\       \u001B[0m\r\n\
+\u001B[1;31m   \\____/_/|_/\\____/___/      \u001B[0m\r\n\
+\u001B[1;31m                             \u001B[0m\r\n\
+  \r\n\
+  Hit '\u001B[1m<tab>\u001B[0m' for a list of available commands\r\n\
+     and '\u001B[1m[cmd] --help\u001B[0m' for help on a specific command.\r\n\
+  Hit '\u001B[1m<ctrl-d>\u001B[0m' or type '\u001B[1msystem:shutdown\u001B[0m' or '\u001B[1mlogout\u001B[0m' to shutdown ONOS.\r\n
+prompt = \u001B[32monos> \u001B[0m